Baby Boomers – Is Your Career Search Engine Optimized?

Search Engine Optimization

Are you using the keywords in your LinkedIn profile, personal website or your resume such that you are FOUND!

The words and the language you use is absolutely critical to managing your career.

Go type your name into google and see the search results.  Did your LinkedIn profile come up first? It should.

How often has someone looked at your LinkedIn profile in the last month? How often has your LinkedIn profile appeared in a search in the last month?

Why should you care?

Managing your career is all about being found.  Most Baby Boomer were brought up not to promote ourselves.   That simply does not work anymore.

Over the next couple of weeks, I will be writing about how to find the keywords that recruiters and other HR professionals are using to find talent.  Once you are armed with those keywords we will discuss where and how to use them in your social media profiles AND in your resume, even though we know it will be obsolete shortly!

Have you thought about how Search Engine Optimization has changed career management?

I will be scheduling the next round of the Cure for Career Insanity very soon. The first people who sign up will help pick the actual dates for the next session. Go the the Cure for Career Insanity page or just click here to put your name on the list for the next session.

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Please share this blog with your friends and colleagues using the social sharing buttons below.  You can subscribe to this blog and my monthly newsletter by filling out the form at the top of this page.  Please visit my Career Pivot FaceBook page daily for interesting articles.

Please check out my one on one coaching packages or the Cure for Career Insanity webinars

Marc Miller Career Design Specialist

The Baby Boomer Retirement Paradox

I am big fan of Scott Burns, a nationally syndicated columnist who has been writing about personal finance since 1977.

In the Austin American Statesman newspaper, there was an article published titled “Future of the economy is divided by age”.  As I wrote this blog the article was not available online It is now under a different title. — “The real doomsday: Less bang, more whimperGo read this article.  It is quite thought provoking.

Scott writes:

“I compare my Social Security check with the pay of those who work at McDonald’s. As I have pointed out in other columns, the average social security check is now $1,230. It is not subject to employment tax, and at age 65 you also get great health insurance for $99.90 a month.

Workers at McDonald’s which is hiring, earn about $8 an hour, pay the employment tax and, most often, don’t get health insurance. Just as someone once asked how many cars $60-an-hour workers in Detroit could expect to sell to $8-an-hour workers in Peoria, we need to start worrying about whether millions of uninsured low wage workers will be capable of supporting the growing millions of well insured retirees who no longer work.”

He states the problem is so big that eliminating waste, fraud and abuse, cutting defense spending or just about anything else in the government will not solve this.

The Baby Boomer Retirement Paradox

If you have read my “Don’t Retire Even If You Can — A Baby Boomer Manifesto” you will understand the retirement as we have classically thought of it makes no sense.  If you have not read it download it now!

On the other hand, baby boomers are so ill-prepared for retirement that the point is moot.  That is why it is a paradox.  We think we can retire, which many cannot, and it is not a good idea to start with.

I produced the following Infographic late last year to illustrate the point.

Click on Image to View Full Size

Download the Fact Sheet with 24 facts that has the source data associated with the Infographic by clicking here.

What do you think? If you retire at 65 and live to 95 or even 100 years of age, will your money last or will social security be there as we thought? What about Medicare?

Think about it! Let me know what you think! We all need to re-think the concept of retirement.

I HAVE!

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Please share this blog with your friends and colleagues using the social sharing buttons below.  You can subscribe to this blog and my monthly newsletter by filling out the form at the top of this page.  Please visit my Career Pivot FaceBook page daily for interesting articles.

Marc Miller Career Design Specialist

Last of the Baby Boomer Facts

This is the last post of Baby Boomer Facts. I will be sending out the complete list to those who have registered this weekend.  I will be looking for feedback.

  1. Top 5-10 that you think are the most important
  2. The fact that surprised you the most
  3. The fact that scares you the most

Looking forward to your feedback.  I will be sending this out this weekend!

Facts

Fact #1

The earliest retirement age will probably be raised in the next few years because of the growing number of applicants and decreasing funds.  The earliest eligibility age would increase from 62 to 65.

I know this is not really a fact  but should not surprise you.  Click on the link to read the data behind this statement.

Fact #2

In 2020, it is expected that Social Security, Medicare, Medicaid, and the interest of the U.S. debt will consume 92 cents of every dollar that the federal government brings in.

This comes from a CNN Money article and this really scares me!

 

If you are interested in receiving the Baby Boomer Fact Sheet  please click here! I will be sending out a preliminary version for YOUR review this weekend!

If you have not read previous Baby Boomer Fact posts they can be found at:

You can subscribe to this blog and receive regular updates by filling out the menu to the right or click here. You will find other related information on the MyCareer4MyLife FaceBook Page.

If you are interested in learning more about career change for Baby Boomers please visit my website.

Marc Miller Career Change Coach

3 Baby Boomer Facts with InfoGraphics

Ladies and Gentlemen,

Thank you for all of the sharing of the previous posts which can be found at:

Here are three more baby boomer facts with the graphic that will go into the InfoGraphic presentations. Click on the text below each image to get the supporting article.

The fact is many baby boomers will never get out of debt and the fastest growing demographic seeking credit counseling are seniors.

When you apply for social security when you are 62 you lose 25% of your lifetime benefits compared to applying at your full retirement age.

Multigenerational FamilyThis is not necessarily bad.  In the TED talk by Dan Buettner “How to live to 100+” one of common factors of communities with many 100+ citizens were multi-generational households.

I am looking for feedback.  Please make a comment on whether this resonates with you. I want YOU TO IDENTIFY THE KEY ISSUES.

If you are interested in receiving the Baby Boomer Fact Sheet  please click here!

You can subscribe to this blog and receive regular updates by filling out the menu to the right or click here. You will find other related information on the MyCareer4MyLife FaceBook Page.

If you are interested in learning more about career change for Baby Boomers please visit my website.

Marc Miller Career Change Coach

 

24 Facts about Baby Boomers AND a request

Dear Ladies and Gentlemen,

I want to thank everyone who have been sharing these posts.  I have over 60 Baby Boomer Facts and over the last couple of weeks I have shared 24 of them in 6 posts.

I now want to know WHAT YOU THINK!  Please review these posts and find the items that most concern you and make a comment.  I have turned moderation off on this blog but I will remove any offensive posts.

If you do not feel comfortable posting on this blog please register below for the fact sheet and I will get back to you for your input.

I hope to have a complete list of “facts” completed in the next week.

If you are interested in receiving the Baby Boomer Fact Sheet  please click here!

Once I get feedback I will start producing InfoGraphics that will highlight the key issues.  I want YOU TO IDENTIFY THE KEY ISSUES.

You can subscribe to this blog and receive regular updates by filling out the menu to the right or click here. You will find other related information on the MyCareer4MyLife FaceBook Page.

If you are interested in learning more about career change for Baby Boomers please visit my website.

Marc Miller Career Change Coach

4 Facts on Baby Boomers and Social Security

This is the fifth in a series of baby boomer facts:

The next few blog posts will give you a taste of what is happening.

Social Security CardHere are four facts as they relate to Baby Boomers and the Social Security:

  1. Starting on January 1st 2012, 10,000 boomers will become eligible for full retirement benefits every day until December 31, 2031 (when the last baby boomer turns 67).
  2. In 2010, 45% of those who applied for social security retirement were 62 years old.  These applicants only get $750 of every $1000 that they would have earned if they had waited to their full retirement age of 66, losing 25% of their retirement.
  3. The same report said that 3 out of every 4 people who applied for social security in 2010 were below their “full retirement age” of 66.
  4. In 2020, it is expected that Social Security, Medicare, Medicaid, and the interest of the US debt will take up 92 cents of every dollar that the federal government brings in.

What are your plans for Social Security? By the way there was a great Scott Burns Article on this recently.

If you are interested in receiving the Baby Boomer Fact Sheet please click here!

If you found this valuable please share it with the buttons below.  Please comment and let me know what you think.  You can also subscribe to this blog and receive regular updates by filling out the menu to the right or click here. You will find other related information on the Career Pivot Page.

If you are interested in learning more about career change for Baby Boomers please visit my website.

Marc Miller Career Design Specialist